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This Morning Live brings the award winning This Morning TV show to life!
The event is a shopping festival with hundreds of well-known brands, small boutiques and unique retailers across a wide range of products including fashion, beauty, home, food & drink and more.
At the NEC Birmingham you can learn the tricks of the trade from top beauty experts, watch live catwalk shows, sample delicious food and drink and so much more, all in the company of your favourite This Morning family members.
It’s the ultimate lifestyle event and a fabulous day out with your friends and family.
Arriving by car? Pre-pay for parking online before the day of your visit and you can make a saving of £5* (T&C's apply). That's one less thing to think about on the day! Pre-pay is available in our standard & disabled public car parks.
Book NowMake the most of your upcoming visit to the NEC. From booking your hotel, sorting out travel, pre-booking your parking or scoping out the excitement that awaits across the NEC campus, our visiting us page has everything covered.
Discover MoreOffering scenic accommodation, diverse dining options, together with golf, spa & leisure facilities. Conveniently located only 5 miles from the NEC, making it an easy commute. Quote NEC24 for 10% off our Best Available Rates.
Discover MoreElevate your NEC experience at Voco St. John's Hotel. Minutes away from the NEC with 201 stylish rooms, 13 versatile meeting spaces, and ample parking for 250 cars. Your gateway to comfort and convenience.
Discover MoreMake the most of your stay right by the action in this recently renovated contemporary Hotel. With exquisite dining options at your fingertips for you to enjoy, end the day with dinner in our beautiful new restaurant Brightsmith by the water, sipping a cocktail, overlooking the scenic Pendigo Lake. Then relax into one of our newly refurbished rooms and wake up to the famous Hilton Breakfast in the place where it all happens.
Discover MoreWhen it comes to wining and dining, we naturally wanted to ensure a range of lip-smacking options was always on the menu.
Discover MoreFrom luxury resorts to simple rooms to please, you’ll find a host of hotels right on our doorstep. Head to our Visitors page to view your nearest options.
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