Explore, play and blast off with Peppa!
Step into the Arena
The flagship event returns to Birmingham and its incredible crowd in 2026
bp pulse LIVE is the Midlands' outstanding entertainment experience for artists and visitors alike.
The UK’s only event dedicated to farm diversification, Farm Business Innovation, returns for 2025.
Co-located with the Land Leisure and Tourism Show, the UK’s largest event for innovation and growth in the tourism industry.
Over two days, farmers, landowners, and rural entrepreneurs will discover innovative solutions and opportunities to enhance and diversify their income.
The show provides a comprehensive platform for networking, learning and inspiration, offering you the support needed to diversify and optimise your land.
You’ll meet a range of exhibitors ready to discuss income-generating opportunities beyond traditional farming, such as agritourism, renewable energy, direct-to-consumer sales, and more.
In a time of uncertainty in the sector it’s time to take advantage of insightful seminars, panel discussions, and hands-on workshops, designed to equip you with practical advice and solutions to help you generate new income streams beyond traditional farming.
Explore, play and blast off with Peppa!
Step into the Arena
The flagship event returns to Birmingham and its incredible crowd in 2026
bp pulse LIVE is the Midlands' outstanding entertainment experience for artists and visitors alike.
Elevate your NEC experience at Voco St. John's Hotel. Minutes away from the NEC with 201 stylish rooms, 13 versatile meeting spaces, and ample parking for 250 cars. Your gateway to comfort and convenience.
Offering scenic accommodation, diverse dining options, together with golf, spa & leisure facilities. Conveniently located only 5 miles from the NEC, making it an easy commute. Quote NEC25 for 10% off our Best Available Rates.
Stay close to the action at Hilton Birmingham Metropole. Dine at Brightsmith On The Water with views of Pendigo Lake. Discover our gym, pool, sauna and steam room. Then unwind in a comfortable room and wake up to breakfast.
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